Bangor businesswoman Susan Steele of Performance Breakthrough has been confirmed as a speaker at next week’s Mums At Work CIC Elevate Your Business conference.
She will be taking to the stage on Monday 25th March at the Tullyglass Hotel in Ballymena as part of an expert panel to discuss top tips for growth and success in business.
Susan has over 14 years of experience through her own company Performance Breakthrough, which was born through her own experiences with her two sons. After experiencing first hand what happens when children do not reach their full potential, Susan knew something had to change.
Performance Breakthrough is a company dedicated to unlocking the potential of children and adults who want to enhance their performance in sports and education, while also dealing with the root cause of emotional and behavioural issues.
In her interactive talk, “Perform It Better”, Susan will be explaining why some children have great difficulty concentrating on tasks and why some get very frustrated or anxious about the little things. She will give you practical tips on how to create a calmer home.
Speaking about her talk, Susan explained: “I want people to come away from my talk with three main things: relief that they are good parents and that there is a scientific reason for the challenging traits their children display. An understanding that there is a natural solution that will produce permanent, positive results for their children and family as a whole.
And excitement that their wonderful, intelligent child can have a bright, happy future.”
The event aims to uphold the vision of its late founder, Sinead Norton, by providing a supportive and nurturing environment for women in business. Taking place from 10am-4pm on Monday 25th March at the Tullyglass Hotel in Ballymena, the event is designed for business women who want to take their business to the next level.
The speakers at the event will provide inspirational stories of business growth, resilience, personal brand, and transformation.
The event is the brainchild of energetic and passionate businesswoman Sinead Norton who created the network and its events as a way to help support and nurture women in all types of roles and businesses across the country.
Sadly, Sinead passed away last November following a battle with cancer, however, speaking about the network she previously said: “I’m a mum of seven and when I owned a large thriving and multi award winning wedding business, I quickly realised that survival is dependent on past brides and other suppliers referring you.
“I wanted to create a space where business women working on their own could come together to stay motivated and work towards their dreams.”
Elevate Your Business has become an annual Mums At Work event attracting hundreds of like-minded women who attend the event, speak at it and who exhibit their businesses in the trade area.
According to director Danielle Norton, Sinead’s daughter, it’s an opportunity for women to “exchange ideas, share experiences, and learn from one another” and “it’s an opportunity for women to “exchange ideas, share experiences, and learn from one another”.
She added: “The purpose of the Elevate Your Business events is for women to have a chance to meet other women who are looking to grow their businesses.
“It is a welcoming and supportive environment for women to feel comfortable and gain confidence. We hope the attendees will make new connections, receive referrals and increase their brand visibility. We also hope they leave feeling inspired and motivated by our speakers who will give valuable insight and tips on how to take your business to the next level.”
For more information, to book a ticket or a stand at the Elevate Your Business event on March 25th go to >> https://bit.ly/MAWelevatePress or search for the event on Eventbrite.



