Ten inspirational female speakers from across Northern Ireland are set to take to the stage at the annual Mums At Work CIC Elevate Your Business event next week.
The event, which takes place at the Tullyglass Hotel in Ballymena on Monday 25th March aims to uphold the vision of its late founder, Sinead Norton, by providing a supportive and nurturing environment for women in business.
Designed for business women who want to take their business to the next level, the speakers at the event will provide inspirational stories of business growth, resilience, personal brand, and transformation.
The event is the brainchild of energetic and passionate businesswoman Sinead Norton who created the network and its events as a way to help support and nurture women in all types of roles and businesses across the country.
Sadly, Sinead passed away last November following a battle with cancer, however, speaking about the network she previously said: “I’m a mum of seven and when I owned a large thriving and multi award winning wedding business, I quickly realised that survival is dependent on past brides and other suppliers referring you.
“I wanted to create a space where business women working on their own could come together to stay motivated and work towards their dreams.”
Elevate Your Business has become an annual Mums At Work event attracting hundreds of like-minded women who attend the event, speak at it and who exhibit their businesses in the trade area.
According to Director Danielle Norton, Sinead’s daughter, it’s an opportunity for women to “exchange ideas, share experiences, and learn from one another”.
Taking to the stage on the day are:
Ursula McKinney of Media Lab NI is a seasoned entrepreneur and marketer with over 20 years of experience in PR, branding, marketing, and event management. With a career that has included collaborations with major global brands such as Hilton, Coca-Cola, and Google, Ursula has earned recognition as a leader in the field.
In her talk, ‘Creating Your Own Journey’, she will be revealing the key sales and marketing tactics that you can use in your own business to drive more success.
Lynsey Bennett is co-founder of Lusso Tan, a luxury salon, and at-home self-tanning brand and a prominent figure in the beauty industry.
Lynsey has built a successful brand in the competitive beauty market. Her talk, titled “How to keep going when nothing is going right,” will offer practical strategies for maintaining resilience and determination in the face of adversity. Drawing from her own experiences, Lynsey aims to equip attendees with the tools and mindset needed to navigate life’s challenges and emerge stronger.
Susan Steele of Performance Breakthrough has over 14 years of experience through her own company Performance Breakthrough, which was born through her own experiences with her two sons. After experiencing first hand what happens when children do not reach their full potential, Susan knew something had to change.
In her interactive talk, “Perform It Better”, Susan will be explaining why some children have great difficulty concentrating on tasks and why some get very frustrated or anxious about the little things. She will give you practical tips on how to create a calmer home.
Grace Smith is the founder of forge female fitness.
After losing her father at 21, and losing 156lbs within 12 months, Grace decided to help others achieve their goals and now runs three successful coaching businesses, transforming thousands of women’s lives over the last eight years.
In her talk, “From Transformation To Triumph”, Grace will share how to use your background, experiences, and personality to boost your business and build a loyal community.
Sandra Miskimmin is the founder of SMASH Worldwide (Sandra Miskimmin’s Alternative Solutions for Health), which aims to help women who are suffering with health and weight concerns.
Having lived with chronic back pain, numerous conditions and being classed as clinically obese in 2013, Sandra undertook a dramatic change to her lifestyle and health and turned her life around. As a result of this, she went back to school and retrained in nutrition, weight management, naturopathy and behavioural change.
Her talk, titled “Hormone Harmony to Maximise your Personal and Professional Goals” will empower women to embrace their hormones rather than fear them. It will help women to understand how each of the hormones respond in their body and more importantly, how to use their hormones to their advantage.
Tina Calder, founder and chief vision officer of Excalibur Press began her career in journalism. In more recent years, she has become an expert in sales conversion, copywriting, thought leadership, brand storytelling, and content and marketing strategy, as well as being a trainer and speaker.
Tina uses her own unique and creative approach to stimulate innovative thinking and idea creation which goes beyond the traditional corporate constraints while keeping a focus on strategic objectives.
In her talk, ‘Building A Personal Brand: The Importance Of Standing Out From The Crowd’, along with examples from her own personal journey, she will be taking you on a whirlwind tour of the importance of building a personal brand and revealing her top tips, tricks and techniques for standing out and being memorable.
This year’s event will also include a panel discussion hosted by TEDX speaker and entrepreneur Emma Weaver of Mental Wealth International.
Taking to the panel are Stefany Watson from Digital Ghost NI and Maria McLaughlin and Roisin McAteer from Admin Answers NI.
During the panel attendees will get the opportunity to ask questions about how to move forward in their business, troubleshoot your processes or simply find out something they’ve been wanting to know about admin, marketing or digital.
Speaking of the event Danielle Norton added: “The purpose of the Elevate Your Business events is for women to have a chance to meet other women who are looking to grow their businesses.
“It is a welcoming and supportive environment for women to feel comfortable and gain confidence. We hope the attendees will make new connections, receive referrals and increase their brand visibility. We also hope they leave feeling inspired and motivated by our speakers who will give valuable insight and tips on how to take your business to the next level.”
For more information, to book a ticket or a stand at the Elevate Your Business event on March 25th go to >> https://bit.ly/MAWelevatePress or search for the event on Eventbrite.
